During the early 2000's, the music industry, most notably the communities of hiphop and also rnb, resulted in the beginning of what we now call the "super music producers", accounting for frontrunners: Dr. Dre, Timbaland, Rodney Jerkins or even The Neptunes.

What exactly is a "super producer"? Well, the most suitable answer of their difference with a "simple" producer should take on the example of what we call a "supermodel" in fashion, like Cindy Crawford, Claudia Schiffer or even Naomi Campbell. You know those legendary models as well as everyone else and you can see them on almost all the catwalks. In brief: safe values.

This has been the similar thing in the music industry: there have been "big" producers, safe values, that driven completely the projects and also were needed by the most well known singers and also rappers. This was always much safer for record company to use a famous music producer as opposed to a newcomer. The widley known producer produced a multitude of winning singles, in principle. Considering at that time big names sold cd.

However, the music business, after the starting of the decade has totally changed. To start with, most people don't actually pay money for cd any more.

So the record labels invest a smaller amount money for a project. And clearly, record labels will not be looking to put in between $ 100 000 to $ 300 000 for just one single beat, as was the situation during the golden times of music producers. The discs not sell and the internet starts to develop. To deal with unauthorized downloading of their artists, record companies create or connect with statutory download systems and want to force their existence on this internet scene, that has been getting out their control for such a long time.

But the popularity of the internet in addition has allowed the visibility of lots of not known producers as good as, if not preferable to, "Super Producers".

All these producers have targeted on the progressing of the Internet, that has aided those to sell their beats online. Giving them to connect and also work with performers on any nearby scale as well as an intercontinental one. A producer from Atlanta can sell beats to singers in Japan. This is now simpler and easier for them to gain a solid reputation or have a career. For the artists, this makes an enormous difference! They can buy beats online in their house for their album, EP and also mixtape for reasonable prices; not really those applied by the "super producers".

Record companies pay a specific interest on this modern sector. They buy beats online too. And these days we can easily notice that a number of these internet producers receive hired by majors.

The great era of super producers just like the era of super models fades away little by little, giving way to this new sector directed by producers who, generally, have absolutely nothing to envy to the "super producers".