Author: Unknown
•11:14 PM
By Florine Meadows


In today's world, keeping up with the latest trends is important. This is especially the case with how fast-paced things are moving thanks to technology and the Internet. All of the latest trends can be found on top fashion and lifestyle blogs, where readers can find out what's happening from the runway to the street and even try new things for themselves. Fashion is no longer about the seasons on the runway.

Bloggers are now as important as journalists because they serve as the middle man between the industry and the people. They themselves are often regular people who are easy to relate to and who can bridge the gap between what may seem to be unattainable in fashion and style and bring it to their readers. They are also a great resource for discovering street style and developing personal style.

There are different types of blogs of this kind, which is what makes them so appealing. Some of them cater to the fashion seasons and follow the runways around the globe. These, of course, include runway capitals New York, London, Paris, Milan and Tokyo, but also rising stars like Johannesburg.

There are countless bloggers that focus on more than just the runway when it comes to fashionable styles. They have made a point at focusing on specific areas or subcultures. One example is ethnic fashion, which has a huge following and has been a very popular trend for quite a few seasons now.

For a specific at Indian-inspired fashions and lifestyles, check Guilty Bytes. The blog's editor, Devina, won the Elle India Award for Blogger of the Year last year. This is a very impressive and comprehensive blog, with almost 60,000 on Facebook alone. On this blog, there are separate sections focused on food and drink, bridal wear and Bollywood.

The amount of blogs dedicated to African style continues to grow. Many ethnic designers receive exposure to the masses this way. Bella Naija has been around for almost ten years and is still one of the fastest-growing online source for African fashion news. This blog also highlights what's happening on the red carpet and in the equally popular Nollywood.

There are certain types of blogs that focus on a special time period in fashion. Vintage Vixen is one that exhibits finds in thrift stores and otherwise. Many vintage style bloggers will talk about where they hunt for goodies and also where contemporary versions of vintage items can be sourced. They also talk about the designers who best emulate vintage styles currently.

Last but not least is the blog dedicated to men. While these are outnumbered by those for women, they are certainly gaining more and more popularity as the lines of fashion and style get blurred between the sexes. High Snobiety and Hypeboat are just two examples of great places to find trends for men. A blog worth reading will always explore what's happening on the street in terms of style and not just what's on the runway, so that readers can be truly inspired to find their own personal style.




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