Horror movies are popular; this goes without saying. There is a certain audience that enjoys being scared - or, at the very least - faked out by spooky elements - and the many films which have been released as of late are indicative of this. Strong marketing plays a role, in this regard, and I think that any Long Island advertising agency can attest to such a sentiment. For a better understanding of how this practice can be carried out, please read on.
It's not like smart marketing has been unable to help horror movies in the past. For example, the 2013 remake of "Carrie" was pushed heavily through a public coffee shop prank, where smart wirework and acting alike were carried out. Those who were patrons in said shop were taken aback, to say the least, when they saw chairs move on their own and pictures to fall from the ceiling. To say that this was effective at drawing attention to said movie would be an understatement.
Of course, this is just one example of how nontraditional marketing can be for horror movies. If you take the time to look through YouTube, you will see various pranks done in order to boost awareness. Would these films have attracted the audiences they had if those weren't carried out? It's hard to say, but the fact that these efforts were carried out shows just how important creativity is. In fact, it's one of the many assets which help Long Island advertising agencies shine.
One must wonder, then, how a Long Island advertising agency could push a horror movie production to the next level. One of the ways that this may be done, according to firms like fishbat, is the utilization of social media. It's possible that posts could be made about favorite horror movie moments, in general, where numerous people can stay engaged. Even though this may be a short-term process, multiple posts along these lines can have a greater collective impact.
Horror movies are popular, and this shows no signs of fading anytime soon. These types of films have a certain appeal, but they will not be seen unless people know about them. This is where effective marketing can come into play, and it's fortunate that it can become as creative as producers and companies would like. The more that you put into this, over the course of time, the more viewers you are likely to draw in on opening day and beyond.
It's not like smart marketing has been unable to help horror movies in the past. For example, the 2013 remake of "Carrie" was pushed heavily through a public coffee shop prank, where smart wirework and acting alike were carried out. Those who were patrons in said shop were taken aback, to say the least, when they saw chairs move on their own and pictures to fall from the ceiling. To say that this was effective at drawing attention to said movie would be an understatement.
Of course, this is just one example of how nontraditional marketing can be for horror movies. If you take the time to look through YouTube, you will see various pranks done in order to boost awareness. Would these films have attracted the audiences they had if those weren't carried out? It's hard to say, but the fact that these efforts were carried out shows just how important creativity is. In fact, it's one of the many assets which help Long Island advertising agencies shine.
One must wonder, then, how a Long Island advertising agency could push a horror movie production to the next level. One of the ways that this may be done, according to firms like fishbat, is the utilization of social media. It's possible that posts could be made about favorite horror movie moments, in general, where numerous people can stay engaged. Even though this may be a short-term process, multiple posts along these lines can have a greater collective impact.
Horror movies are popular, and this shows no signs of fading anytime soon. These types of films have a certain appeal, but they will not be seen unless people know about them. This is where effective marketing can come into play, and it's fortunate that it can become as creative as producers and companies would like. The more that you put into this, over the course of time, the more viewers you are likely to draw in on opening day and beyond.
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If you'd like to employ a Long Island advertising agency, contact fishbat for specifics.. Free reprint available from: Can Long Island Advertising Agencies Boost Horror Movies?.
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