Several businesses gain more profit from the other corporate products that they sell beyond their main income source. Without question, these merchandise help the company improve even though these aren't their main items for sale. Two industries that get huge gains from merchandise are sports and music as a result of the interest of fans and more people joining the bandwagon.
Though ticket sales is the main source of earnings for sports teams, the business will not outlast on that alone. Thus, they sell merchandise which have the team's name, logo and color. Sports uniforms sell like hotcakes and the money acquired from it goes to the operational expenses of the franchise. Aside from owning the sport shirt of their favourite player, fans would also buy autographed memorabilia, team shirts, caps and even bags.
To make the money flow all year round, sports teams sell items that are fitting for various seasons like coats for winter and beach apparel for summer. For their younger fans, the franchises also put up team mascot stuffed toys and trading cards for sale. The stronger and larger the fan base of a team, the larger the income from corporate products.
Meanwhile, music companies do not rely on just the album sales of their artists. Rather, they increase their cash flow by releasing magazines or videos that renders the ultimate fan experience. The video collection can contain never before seen footages, official music videos with commentary and all-access interviews if the artist is on tour.
To boost their profit, recording companies even sell artist equipment and dolls. The most avid fans do not think twice in buying these items once they hit the shops. Without question, sports entities and recording companies highly benefit from the profits of their fan-satisfying corporate products. However, the income from these items is endangered when the team performs poorly or when the artist gets involved in a scandal.
Though ticket sales is the main source of earnings for sports teams, the business will not outlast on that alone. Thus, they sell merchandise which have the team's name, logo and color. Sports uniforms sell like hotcakes and the money acquired from it goes to the operational expenses of the franchise. Aside from owning the sport shirt of their favourite player, fans would also buy autographed memorabilia, team shirts, caps and even bags.
To make the money flow all year round, sports teams sell items that are fitting for various seasons like coats for winter and beach apparel for summer. For their younger fans, the franchises also put up team mascot stuffed toys and trading cards for sale. The stronger and larger the fan base of a team, the larger the income from corporate products.
Meanwhile, music companies do not rely on just the album sales of their artists. Rather, they increase their cash flow by releasing magazines or videos that renders the ultimate fan experience. The video collection can contain never before seen footages, official music videos with commentary and all-access interviews if the artist is on tour.
To boost their profit, recording companies even sell artist equipment and dolls. The most avid fans do not think twice in buying these items once they hit the shops. Without question, sports entities and recording companies highly benefit from the profits of their fan-satisfying corporate products. However, the income from these items is endangered when the team performs poorly or when the artist gets involved in a scandal.
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