Author: Unknown
•4:00 PM
By Ross Everett

Betting on sports 'futures' is an enjoyable and potentially profitable way to wager, but there are several potential risks that can lead to losses. Here's a rundown of things to avoid:

Search for the best price: A common mistake is to assume that the price on a specific futures wager position will be the same at every sportsbook. Nothing could be further from the truth. In fact, you'll often see a greater degree of difference between futures prices from book to book than any other form of bet. This is because that books aren't as worried about what price other outfits are offering as they are about keeping their own financial position balanced.

Don't fixate on picking the winner from a competitive field: This may sound like strange advice, but from a theoretical standpoint it makes perfect sense. As with every other element of sport wagering its crucial to always focus not on winners and losers, but on the value you're getting on individual bets. For example, in most years there are several teams with a realistic shot of winning at the start of the NCAA basketball tournament. The problem is that these top teams invariably offer low paybacks that are less than their 'true odds' of winning. Every team is subject to the same variables like injuries, slumps, bad matchups but backing teams that are 'under the radar' at higher prices offer more compensation for these 'risks'.

In more theoretical terms, the 'true odds' of a Duke or similar top team winning the tournament are almost always higher than the price offered. Think of it this way--say we're betting Duke to win the national title at 2/1. This means that the Blue Devils would have to win more than 33% of the time to break even. So lets say, for the sake of argument, that we could play the tournament over 100 times. Would Duke come out on top more than 33 of these times? If not, they represent a poor value. Let's say that they win 30 of 100 times. This means that any price under +333 or thereabouts is a poor wagering value.

In a less competitive field, there can be instances where even a big favorite is a good value. For example, lets say a book was to take action on a bikini contest between a Victoria's Secret supermodel and three members of the Pittsburgh Penguins. The model would essentially be a 100% probability to win the contest, meaning that even a high chalk price would be a good value. Risking a lot of money to win a little is a tough thing to justify, however, even if the math makes sense.

Don't get seduced by big underdogs: Sports betting is not a place to make the "big killing". It may happen occasionally, but more often it doesn't. While a sports book might offer a huge price on a cellar dwelling team to win the World Series, the big payback does not mean its a good value. On a practical level, there's probably nothing wrong with throwing a few bucks on a wager like this with a huge payback if the impossible occurs. My only problem with this is that making too many bets like this just perpetuates bad sports betting habits. If you're strictly a recreational player, no big deal. If you aspire to bet professionally, or at least want to pursue it with some degree of seriousness I've always maintained that you need to develop discipline that's not situational. In other words, if you want to be a serious sports bettor you need to approach it with a consistent level of seriousness at all times. If you want to chase a huge, life altering jackpot go to Las Vegas and play the Megabucks slots or buy a Powerball ticket.

Simply stated, the concept of value works the same at the bottom of the wagering ladder as it does at the top. Even if you're betting a big underdog at a huge price make sure that it accurately reflects the 'true odds' of the event occurring.

Don't waste your money on ridiculous prop bets: Occasionally sports books offer ridiculous bets to get press or to be funny. For example, a book once offered odds on Demi Moore, Ashton Kutcher and Bruce Willis all hopping into bed together and releasing a video tape of the proceedings. You'd no doubt get a huge payback were this to happen, but the 'true odds' of such an event transpiring far exceeded even a big potential payback.

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